A large amount of the content published online is based on visuals – images, gif files, infographics, carousel, ads, banners, mailers, and more. Images and visuals are a big part of every business online content
Images & Visuals Facts
Few facts you should know
- Infographics were the B2B content marketing tactic with the biggest increase in use, from 2015 to 2016, up from 50% to 58% (source: contentmarketinginstitute).
- Articles with images get 94% more views than articles that do not (source: minstreethost).
- Facebook posts with images see 2.3X more engagement than those without images (source: buzzsumo).
Why You Need It?
Visuals are important to create engagement, to attract your customers, and call for action.
Visuals is required constantly in marketing, with every piece of content whether it’s a blog article or a video.
In general all content online will be supplemented with visuals to enhance branding, attractively and call to action.
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